Innovation, do not be afraid

  • Italiano

In 5 thousand years of history mankind has not changed at all. The same mistrust as thousands of years ago seem to affect our lives at present. Just think of innovation. In the transition from oral tradition to the written one, many authors expressed their concerns. Among other things, they said that transcribing the ancient myths would have crystallized their content, making it invariable and eliminating that component of improvisation that gave them livelihood.

Several centuries after the invention of movable type revolutionized the publishing industry. But even in that case there was a good deal of suspicion. Some people argued that the press would have killed the art of manuscript, with its corollary of miniatures and illustrations. Besides, it would have left thousands of monks without a job. Monks who had patiently allowed ancient knowledge to reach modern age.

If those fears managed to breach society, there would be no books and newspapers today, that is to say, tools that have made mass literacy and a more equitable spread of culture possible. Two factors that are the basis of all democratic system.

In recent decades, technology has made great strides, introducing significant changes into our lifestyle. We live connected for most of the day, social media have reduced distances, allowing us to communicate simultaneously with people who are on the other side of our planet. At present, the Internet allows us to carry all our activities online: work, business, study, and research. Everything happens faster, since time has become the most valuable asset in a society where living spaces seem to shrink more and more.

Feeling alienated, in a context so different from the one we were born and raised in, is part of our nature. Yet, it should not make us reject a change that is already creating new opportunities. The branch that will benefit the most from it is work. Just think of the Web reputation, i.e., all the data that determine the digital reputation of a person or a company. This information can guide our choices. If we have to buy an item on eBay, we address a seller other users consider “trustworthy”. Or else, entrepreneurs in need to hire new staff can use social networks to understand not only whether the candidate actually possess the required qualities, but also whether he shares the company’s values ​​and spirit, for instance. Web reputation creates new spaces: if making a “good impression” online becomes necessary, a new economic demand will be born, giving an input to the creation of new companies, specialized in taking care of our online image.

Digital fame is just one of the thousands of examples you can make to discourage fear of innovation. Change, progress, are immanent to human history. Our ancestors found the courage to move forwards despite thousands of doubts. Today, we thank them, as our grandchildren will thank us some day in the future.

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