“DRONES BY ART”: THE TECHNO IDEA TO GET YOUNG PEOPLE NEARER TO ART An Italian cultural association developed the project that is still in experimentation

  • Italiano

It is called: “Drones by Art. Pocket Journalism” and it is a project to encourage art among young people thanks to modern technology. A cultural association of Treviso (Italy) designed a pocket drone – as big as a postcard – with a micro camera. The drone –is able to fly and is controlled by a remote – can be used to record images in open or closed spaces during art exhibitions. Hence, it is possible to create video and then add a short voice over and post the footage on social networks.

This is a new way – said the designers – to draw young people nearer to art thanks to smartphones, tablets and the ‘old-fashioned’ home computers. The project – still to be demonstrated – is based on a platform with information about art and culture – revealed one of the designers, Angelo Miatello. “Thanks to mini drones, it is possible, and we did it, to record cultural actions and events, interviews and comments, and thanks to a group of professors, students and communication experts it is possible to promote exhibitions and cultural initiatives”. “The aim is to create a direct contact with information, to involve high school students, because modern technologies should get the ‘digital natives’ to arts and culture”.

Translation provided by Mary Ann D’Costa

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